Look AbFab is an online beauty store retailing a large number of popular branded beauty products at discounted prices.

Mine Digital began working with Look AbFab in early 2010, helping to further develop their already existing e-commerce store. Mine Digital has since implemented a fully structured SEO Programme and Email Marketing Strategy aimed at improving the return on investment for the ecommerce store.

Since launch the site has performed well with a significant improvement in site traffic and sales.